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SSIPL is an integrated sportswear company that has been in the business of manufacturing, retail & distribution of international sports & lifestyle brands since 1994. Today, SSIPL has a nationwide network of exclusive and multi-brand stores spread across 80+ cities with 3 lakh square feet of retail presence.
B-1 / F-4, Mohan Co-operative Industrial Area,
Main Mathura Road, New Delhi - 110044,
(T):+91-11-66999699 (F): +91-11-41000253,
Customer Support: 1800 419 6699

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THE BRAND HUB

GROUP OVERVIEW

At SSIPL, established in 1994, we are proud to align our journey with the vision of Viksit Bharat 2047, contributing to India’s growth and transformation through innovation and excellence in retail and manufacturing. With a presence spanning all major cities across the country and over 2 lakh+ square feet of retail space, we are shaping India’s dynamic retail landscape and empowering communities through access to global brands.
Our strategic partnerships with renowned global sportswear brands position us as a trusted leader in the industry. As one of the largest retail partners for Levi’s in India, we set new benchmarks in retail excellence. As a proud distribution partner of Nike’s fitness equipment range, we cater to diverse consumer needs, championing a healthier, fitter India.
Eight years ago, we introduced Sportstation, India’s first multi-brand sports chain, revolutionizing how Indians access premium sportswear. In 2024, we launched Sportsstation.in, our online marketplace, bringing the best of global sports brands to Indian consumers on a single platform.
With every step forward, we remain committed to enabling a fitter, healthier, and more empowered India, aligning our goals with the broader vision of building a Viksit Bharat 2047.

MISSION

To inspire and empower every Indian to lead a healthier, more active lifestyle by providing access to world-class sportswear, footwear, and fitness equipment. Through innovation, strategic partnerships, and an unwavering commitment to excellence, we aim to redefine retail experiences and support India’s journey toward becoming a global leader in sports and fitness.

Vision

To be the driving force behind fostering a culture of fitness, wellness, and inclusivity in India. We envision SSIPL as the leading platform for international sports and lifestyle brands, bridging the gap between global innovation and Indian aspirations while creating a positive impact on communities and shaping a fitter, healthier, and empowered India.

AWARDS & ACCOLADES

THE INDUSTRY HAS RECOGNIZED US

Over the years, SSIPL has been recognized for its excellence and contributions to the retail and sportswear industry. Our achievements are a testament to our relentless pursuit of innovation, customer satisfaction, and operational excellence.

From being honored for our strategic partnerships with global brands to accolades for driving growth in retail, e-commerce, and distribution, our journey is marked with milestones that highlight our leadership in the industry. Each recognition inspires us to continue setting benchmarks and delivering exceptional experiences to our customers, partners, and stakeholders.

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MILESTONES

Since our inception in 1994, SSIPL has achieved significant milestones that reflect our growth, innovation, and commitment to excellence. From launching India’s first exclusive Nike store in 1998 to establishing Sports Station, the country’s first multi-brand sports chain, our journey has been one of continuous evolution.

We have successfully partnered with global icons like Levi’s, Nike, and Puma, expanded our footprint to over 100 stores across major cities, and introduced Sportsstation.in, a marketplace that brings the best sports brands to Indian consumers. These milestones underscore our role in shaping the sportswear and lifestyle retail landscape in India.

Each step forward reaffirms our commitment to delivering world-class experiences and building a legacy of trust and innovation.

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GROUP OVERVIEW

SSIPL is an integrated sportswear company that has been in the business of manufacturing, retail & distribution of international sports & lifestyle brands since 1994. Two decades back we forayed into organized retail by setting up the first exclusive Nike store at South Extension, New Delhi. Today SSIPL has a nationwide network of exclusive and multi-brand stores spread across 80+ cities and 3 lakh square feet of retail presence.

We have built strategic partnerships with key international sportswear brands in the Indian market and the group is also the largest retail partner to Levi’s and Clarks. Most recently, the group has launched “Sports Station”, a multi-brand Sportswear retail concept.

MISSION & VISION

Creating leaders, entrepreneurs, mentors and innovators, who care, nurture and make it a great place to work. We pledge to live by the set of core values that are shared by every stakeholder in the system.

To achieve and sustain the pioneer position as a “Brand Hub” in the world of Manufacturing and Retailing for the verticals of sportswear and fashion in the country.

AWARDS & ACCOLADES

THE INDUSTRY HAS RECOGNIZED US

Our Company was awarded for retail excellence “Retailer of the year–Fashion & Lifestyle” at the Asia Retail Congress held on February 13, 2015. Our Company was awarded in the category “Backend Retail Solution of the year” in Retailer Technology Awards – 2013, hosted by Franchise India.

MILESTONES

FIRST MANUFACTURING FACILITY WAS SETUP AT KUNDLI

Our Company was incorporated under the Companies Act as Moja Shoes Private Limited.

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